"David Sloan conducted a thorough assessment of our business, providing just what we were hoping for: An honest evaluation of our unusual publishing model and suggestions for improving it. He constructively illuminated some of our blind spots and made welcome recommendations to improve circulation, ad sales and our web site. David brings an impressive blend of editorial and publishing/sales experience to the table, and he’s also a great guy to work with."

Sean Plottner, Editor, Dartmouth Alumni Magazine  

 

"Sloan & Associates did a great job for Perekhid Publishing. David Sloan’s experienced and objective viewpoint was invaluable. Sloan trained and coached staff for three Russian language magazines and improved processes and overall cooperation between teams resulting in better magazines and better financial results. When our General Manager stepped down, Sloan served as interim General Manager of Publishing for several months until a suitable candidate could be found. Sloan’s experience with ad sales, editorial management, circulation and publishing financials provided well balanced, well considered and actionable recommendations."

Andrew Kinsel, CEO, Perekhid Media Enterprises, Kiev, Ukraine 

 

“David Sloan proved a valuable source giving us great insight into a market Active Interest Media was considering entering.  His experience and insights enabled us to fill in some critical information gaps we had in understanding the market and avoid making some expensive mistakes.”

Andy Clurman, COO, Active Interest Media  

 

"David Sloan is a hard-working and thoughtful individual who can take on any task and work his way through it! We worked with him on an entrepreneurial publishing company that needed someone to sort through the details of their business from collections, to the ad space management data systems, to reorganizing and forecasting the publishing financials. David was always a pleasure to work with and never minded rolling up his sleeves to get the job done. He is both diligent in his process and patient with those he works with, which is why it is easy to recommend him to others. "

Polly Perkins Johnson, Vice President, Business Development, AdMedia Partners, Inc. 

 

“Magazine consultant David Sloan jumped enthusiastically into a demanding project for us at Rodale Custom Publishing, helping to create a magazine prototype for a major American retailer. And he delivered on a tight deadline. The result was a vibrant, strategic package, marked by David's always smart and accessible editorial approach, respect for the reader, and the wise interplay of design and editorial. The  ultimate result? An impressed client. In addition to his editorial expertise, David brings a very handy wealth of knowledge on many subjects, and we love working with him.”

Nelson Pena, Editorial Director, Rodale Custom Publishing

 

"Sloan & Associates brings great industry knowledge and a long history of practical work experiences to the table. Within days of joining our team, David Sloan conducted a personal, on-site review of the Woodcraft Magazine and its operations. From this review we received recommendations for organizational, circulation, and editorial changes, all of which we have implemented. The integrity and credibility that Sloan & Associates brought to bear helped us to feel confident about making smart strategic investments in Woodcraft Magazine that we might not have committed to otherwise."

Jody Garrett, Vice President, Marketing and Merchandising, Woodcraft, LLC  

 

 

©2008 Sloan & Associates