Our core expertise is helping our publishing clients build strong and profitable print and online brands.
We can help you develop strategies, streamline operations, improve efficiencies and identify new opportunities. We can show you how to leverage your media brand’s assets and audience to spin off related businesses including: websites, mobile applications, videos, books, ancillary products, trade shows, seminars, TV, custom publications, international editions and more.
We have worked in many publishing market sectors including: Men’s and Women’s LIfestyle, Business, Health and Medical, Automotive, Home, Design, Woodworking, Crafts & Hobbies, University Alumni Magazines and other categories in both consumer and B2B. We are the experts in special-interest enthusiast media and markets.
Whether your media challenges are strategic, operational or a combination of both, we will work closely with you and your staff to identify strengths, weaknesses and opportunities and then develop creative, affordable solutions that get results. And unlike some consulting firms who merely advise, we can also work with you to implement solutions, if you request, to make certain you get the results you expect.
We are located in the greater New York City region but our business is international in scope. We welcome clients in any state or country. We are experienced in cross-cultural communication and working on location in challenging international environments.
Sloan & Associates Magazine Consultants offers consultation and services in the following areas of print and digital media:
- Business Analysis & Development
- Multi-Media Brand Strategy & Positioning
- Advertising Sales & Marketing
- Editorial Operations & Editorial Concepts
- Circulation/Distribution
- On-Site Team Strategy Sessions
- Staff Training
- Startups* & Turnarounds
- Organizational Restructuring
- Budgeting & Finance
- Business Plans
- Magazine Cover Analysis
- Custom Publishing
- Trade Shows and Events
- Project Management
- International Publishing & Licensing
- Subscriber & Market Research
*We sometimes get calls from people who have a great idea for a magazine or a website but who don’t have the experience or funding to launch it. If that describes you and your project, please read this article before you contact us or another publishing consultant.